Question 1

What is AI visibility and why should my brand care?

Accepted Answer

AI visibility is whether your brand appears and is cited in AI model responses (ChatGPT, Claude, Perplexity, Gemini) when users ask relevant prompts. In the Filmfolk case study, RAG Signal took a London video agency from 0% to 81% citation rate in 90 days — because buyers increasingly ask AI, not Google, for recommendations.

Question 2

How does RAG Signal measure citation success?

Accepted Answer

We measure Citation Rate — the percentage of relevant buyer prompts where a model cites your brand by name — across ChatGPT, Claude, Perplexity, and Gemini. The Filmfolk case study shows 0% to 42% by Day 30 and 81% by Day 90, with a 77.1% average measured attribution across 10 deployments.

Question 3

What is the difference between the Sprint and the Retainer?

Accepted Answer

The 90-Day Visibility Sprint is a one-time engagement that builds your Brand Memory from scratch and achieves initial citation targets. The AI Presence Retainer is ongoing — it maintains and grows citation share through continuous reinforcement, model update monitoring, and prompt expansion.